Sublymonal Advertising?

I love sprite I always have, but am I the only one who thinks that this is the single worst advertising campaign ever undergone. A NBA all star and some random people shooting a tongue with paintball guns while a mutant lime walks around with two midgets jumping into each other. So that being said.... Is this not the worst advertising campaign you have ever seen? I am speechless when I see this retarded excuse for something "weird but cool/entertaining" piece of garbage. People will say well it's revolutionary it's new thats why you don't like it. I say no, first it is not revolutionary, revoluntionary presuppose a positive context (translation--> we only use that phrase for things that influence change that aren't absolutely idiotic). Secondly, I don't hate it because it's new, I hate it because it is stupid. There advertising makes me want to boycott their product that I love. Have someone take a sip and say ahh, we won't believe it anyway but just put your logo up for a few seconds.